Shop sales assistant; sales promoter; sales adviser

Shop assistants at shops that sell perfumes and beauty and hygiene products are responsible for directly welcoming, attending and selling products to clients that do not require special handling. One of their main goals is to expand and establish the portfolio of clients who come into the shop, providing and selling products (that don't require technical training) and providing personalised service that is satisfactory and high quality. They are also responsible for advising clients, evaluating their aesthetic needs and providing the recommended products in each case. The perfumery and cosmetics retail trade sector is characterised by including a large divserity of products, constantly changing, the majority defined as mass market. They will sell products like perfumes, soaps, lotions, hair dyes, shampoos, creams, high-range cosmetics, natural cosmetics, bath salts, depilation and tanning products, shaving products, body oils, bath gels, nail care and makeup, as well as many other products. Shop assistants generally report to the shop manager or department manager.

• Identify customer needs by asking any necessary questions to find out exactly what products they want, insofar as is possible.
• Answer clientele's questions and provide information on the establishment's products and added services that are offered (trying on products, for example).
• Direct, advise and offer different alternatives. Present clients with different products and services that can meet their needs, advising them precisely and orderly about specific product characteristics.
• Provide aesthetic advisory services with regard to colour combinations, for example, or new market trends.
• Prepare products and package them quickly and precisely, with the appropriate aesthetic level, taking into account the style and image the establishment wants to convey.
• Supervise stock and oversee product stock. Contribute to doing product inventories.
• Decorate the point of sale, preparing product strategies, optimising spaces and assuring that all articles complement each other. Collaborate in regularly changing the shop windows, combining products and other elements, according to criteria of the company image. Replace sold out articles following regular replacement criteria and procedures.
• Detect supplying needs according to sales made to continuously update stocks. Verify all sales made in a specific period using the sales receipts or entering the codes into the computer.
• Keep price tags updated and deliver advertising / promotional material occasionally according to the instructions received.
• Carry out customer loyalty initiatives established by sales management.

Regulated training and graduates

• Minimum compulsory education
• Professionalism Certificate: Hydrothermal
• Professionalism Certificate: Aesthetic care of hands and feet (Level 2)
• Professionalism Certificate: Aesthetic hygiene, hair removal and make-up services (Level 2)
• Professionalism Certificate: Sales activities (Level 2)
• Certificat de Professionalitat de la Família Comerç i Màrqueting: Activitats de gestió del petit comerç (Nivell 2)
• Professional Training Course(s) in the field of Trade and Marketing - Intermediate Level: Trade activities
• Professional Training Course(s) in the field of Personal Image - Intermediate Level: Aesthetics and beauty
• Professional Training Course(s) in the field of Personal Image - Intermediate Level: Hairdressing and hair cosmetics
• A-levels

Complementary training

Other specific skills

Learning and use of knowledge: Level 1

Initiative: Level 2

Commitment to the organisation: Level 1

Concern for order and quality: Level 2

Customer orientation: Level 1

Customer service

Direct and personal interaction with people and relating to the public are highly-motivating activities for individuals who have an interest in the field of customer service. A focus on people and on satisfying customers' needs is key in the occupations included in this field. These jobs entail the need to know suitable techniques for attending to the public and being able to give appropriate service that is tailored to their needs and expectations. Good examples are activities which offer assistance and guidance during functions, trips or at facilities, and those which provide advice in relation to products and services.

Physical well-being and personal image

People related to the field of physical well-being and personal image are interested in carrying out activities aimed at the care, maintenance and improvement of one's image and physical condition. These activities entail personal contact with the client, offering a service that takes into account their needs, as well as their tastes and preferences. Activities that represent this field include advising and the application of aesthetic, cosmetic and physical treatments.

Logistics

The planning, organisation, control and carrying out of logistics and administrative tasks are the focus of people who work in the field of logistics. Activities in the field of logistics include the organisation and planning of supply, storage, production and distribution systems, taking inventories, controlling stock and estimating production, as well as the organisation and/or carrying out of the administrative tasks necessary for the implementation of these activities. Knowledge of organisation, control and management techniques is essential for carrying out these activities.

Shop assistant

Beautician

Beauty advisor

Personal image trainer

Specialist in post-traumatic and reparatory aesthetics

• Work hours

  There is a wide variety of options for this occupation, where hours are concerned, because these largely depend on the area where the establishment is situated (shopping centre, city centre or peripheral neighbourhood), as well as on the type of establishment (street stall, stall at a municipal market, etc.). The opening hours of commercial establishments are regulated by the Law on Business Hours, which sets forth the opening and closing hours for shops, as well as the public holidays on which establishments can open. The usual working hours of 40 hours a week can be done in intensive shifts (in the morning or afternoon) or split-shifts (morning and afternoon with a break at lunchtime). A lot of business is done on Fridays and Saturdays at this type of shops.

• Salary

  Salary range: between 13.658 and 17.095 euros annum gross. Median: 15.280 euros annum gross.
  
  Source: Report "Observatory of Jobs and Salaries of the Labour Market. Barcelona Activa", elaborated by ICSA Grupo. April 2015.

• Professional category

  Non-specialist staff