Barcelona City Council | Capital humà

Creative.

Content creation managers research and promote the conception, development and standardisation of cultural contents and creation, taking market needs and the client's goals into account. The work is aimed at all types of companies that need to develop new contents and put creative projects and actions into practice, either coming up with ideas and shaping contents or motivating the in-house staff at the company to develop their creative processes. Their activities may also be focused on teaching, creating workshops that promote innovation and creativity.

• Perform research tasks, detecting new trends, platforms and cultural actions, taking market needs into account.
• Analyse information flows and expand lines for searching for cultural contents.
• Advise and draw up proposals to improve the contents of existing projects, programmes and facilities.
• Supervise external actions and projects from a creative point of view and evaluate them.
• Act as a catalyst and stimulate the creative aspect for clients by employing techniques that promote creativity and coming up with new ideas and contents.
  Run brainstorming sessions, organise the ideas, draw conclusions and study implementation possibilities.
• Generate creative ideas and proposals and create innovative contents, considering demand, objectives and customer needs.
• Generate mechanisms to implement proposals and evaluate the results after they are carried out.

Regulated training and graduates

• Grau: Comunicació cultural
• Grau: Audiovisual i multimèdia
• Grau: Comunicació
• Grau: Comunicació audiovisual
• Grau: Comunicació i industries culturals
• Grau: Comunicació i periodisme audiovisuals
• Grau: Publicitat i relacions públiques
• Grau: Mitjans audiovisuals
• Grau: Multimèdia
• Grau: Continguts digitals interactius
• Grau: Enginyeria multimèdia
• Grau: Belles arts
• Grau: Animació
• Grau: Arts i disseny
• Grau: Informació i documentació
• Grau: Disseny i creació digitals
• Grau: Història
• Grau: Humanitats
• Grau: Humanitats i estudis culturals
• Àmbit: Psicologia i teràpia

Complementary training

Other specific skills

Concern for order and quality: Level 3

Planning and organisation: Level 2

Communication: Level 2

Orientation within reach: Level 2

Flexibility and change management: Level 3

Learning and use of knowledge: Level 2

Training

People who work in the field of training are interested in transmitting knowledge, responsibilities and values through learning techniques and educational processes, with a view to helping others develop their skills and abilities. Activities that are specific to this field include prior assessment of the student's characteristics and needs, design of the teaching materials, as well as monitoring and support during the learning process.

Humanities

The key interests of people who are interested in the field of humanities are studying the activity of human beings over time as well as their cultural and artistic expressions. Activities that represent this field are the creation of cultural products and the organisation of exhibitions and events, in addition to the promotion of actions for the preservation and dissemination of an artistic group. Significant knowledge of cultural, historical and linguistic heritage is required to carry out these activities.

Advertising creative

Desktop publisher

Online advertising expert

Art director

Digitisation technician specialised in collections

• Work hours

  Full-time

• Salary

  Salary range: between 28.426 and 40.782 euros annum gross. Median: 34.049 euros annum gross.
  
  Source: Report "Observatory of Jobs and Salaries of the Labour Market. Barcelona Activa", elaborated by ICSA Grupo. April 2015.

• Human resources and equipment

  Personal computer and phone line.

• Initial investments

  Can vary enormously depending on the sector, the post's level of responsabilty and the person's professional reputation.