Cataleg D ocupacions capçalera

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Catalogue of occupations

Ocupacions

Online community manager

Latest available data: December 2024 (includes accumulated data from the past 12 months)

Other denominations:
Digital community manager Interactive media specialist Online community manager Online community managers Online community specialist Online content and community manager Online reachout manager Social media manager Social media reachout manager Social media specialist Social media strategist

Online community managers provide and maintain an interactive environment facilitated by applications such as social media, forums and wikis. They maintain the relations between different digital communities.

Tasks

Tasks include -
(a) Planning and organizing publicity campaigns and communication strategies;
(b) Advising executives on the public relations implications of their policies, programmes and practices preparing and controlling the issue of news and press releases;
(c) Undertaking and commissioning public opinion research, analysing the findings and planning public relations and promotional campaigns;
(d) Organizing special events, seminars, entertainment, competitions and social functions to promote goodwill and favourable publicity;
(e) Representing organizations and arranging interviews with publicity media;
(f) Attending business, social and other functions to promote the organization;
(g) Commissioning and obtaining photographs and other illustrative material;
(h) Selecting, appraising and revising material submitted by publicity writers, photographers, illustrators and others to create favourable publicity.

Knowledge

  • Marketing and advertising
  • Management and administration
  • Computer use
  • Database and network design and administration
  • Audio-visual techniques and media production

Digital competencies

  • Developing financial, business or marketing plans
  • Planning events and programmes
  • Communicating with colleagues and clients
  • Developing professional relationships or networks
  • Promoting products, services, or programs

Digital competencies

  • Using digital tools for collaboration and productivity
  • Managing, gathering and storing digital data
  • Designing ict systems or applications
  • Browsing, searching and filtering digital data
  • Analysing and evaluating information and data

Personal competencies

  • Processing information, ideas and concepts
  • Working efficiently
  • Demonstrating willingness to learn
  • Communicating
  • Following ethical code of conduct

Professional groups of the occupation

Professionals

Business and administration professionals

Sales, marketing and public relations professionals

Public relations professionals

Other occupations of the professional group

Do you want to know the demand for this occupation in the market?

Contracts and job seekers in the last year in Barcelonès

Public relations professionals

308

Number of contracts in Barcelonès

63,51%

Percentage of contracts in Catalonia

7,69% Interannual variation of contracts in Barcelonès

64,61%

Permanent contracts over total contracts in Barcelonès

29,22%

Part-time contracts

1,11% Turnover index

288

Average of job seekers in Barcelonès

11%

Interannual variation of job seekers in Barcelonès

Data source: Observatori del Treball i Model Productiu, Government of Catalonia

The market for this profile is hiring

Contracts in u00e8 over the past year by sex and age

Contracts by gender in Barcelonès.

Business and administration professionals

45%

55%

Men
Women

Data source: Observatori del Treball i Model Productiu, Government of Catalonia

Contracts by age groups.

Business and administration professionals

Data source: Observatori del Treball i Model Productiu, Government of Catalonia

What vacancies are published in the professional family?

Vacancies published by professional family and type of contract in Barcelonès over the past year

Sales, marketing and public relations professionals

Occupation Vacancies Permanent contracts

Data source: Data generated from the analysis of Lightcast data and the Observatory of Work and Productive Model of the Government of Catalonia.

What experience is required for the vacancies? Which sectors are looking for this occupation?

Public relations professionals

No experience
8%
Less than 1 year
50%
Between 1 and 2 years
10%
Between 2 and 4 years
17%
Between 4 and 8 years
4%
More than 8 years
11%
Information and communication
32%
Professional, scientific and techinical activities
28%
Administrative and support service activities
14%
Other service activities
5%
Manufacturing
5%
Others
16%

Data source: Own elaboration based on the data of vacancies extracted by Lightcast.

The vacancies published are for working in:

Job vacancies posted by county

Data source: Own elaboration based on the data of vacancies extracted by Lightcast.