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Product Manager
Other denominations
Product Development Manager or Product Manager
Description
A Product Manager manages the life cycle of the mobile applications, from their concept to their launch in the market, according to the specifications defined initially. Works with the technical product development team, the design team to set processes maps and the most convenient development methodologies and the marketing and sales team to define the market and pricing strategy. In general, this professional is responsible for carefully defining and communicating the objectives, requirements and limitations of the project.
Tasks
- Manage the life cycle of the product from its conception to its launch.
- Define the characteristics of the product based on the indications defined at the start of the project with the management team. Prepare and monitor the roadmap of the application up to its launch in the market.
- Monitor the objectives, budget, and timeline established for the product through product management methods.
- Efficient management of the different family products under their responsibility: positioning analysis and segmentation of the market depending on the previous market researches.
- Evaluate the market dynamics in relation to the products families: local factors, competitive position, product characteristics and appropriate distribution channels. Monitor qualitative and quantitative information (market evolution, short-term forecasts, competition analysis, etc.).
- Create, plan, develop and start up financial and marketing strategic plans that must be followed: study of the relation between the profit margin and the price/volume of the different product families. Create solvent strategic diagnosis tools.
- Manage the launching of new products creating selling, marketing, communication and distribution strategies. Propose differentiating characteristics to provide added value to the products and look for new distribution channels. Create technical documentation about the new products such as product manuals, presentations for the commercial network, etc.
- Take part in creating the definition and development strategy of new characteristics and functionalities of the product once it has been launched into the market.
- Collect information and best practices on the latest trends in order to adapt them to the company's products. Suggest new services, solutions and improvements in the products already available on the market in order to favour both users and business.
Training
Regulated training and graduates
There are various qualifications which open up the possibility to exercise this occupation. One area of skill may take priority over another, depending on the sector or area of activity the project outcome service or product falls into.- Grau: Administració d'empreses i gestió de la innovació
- Grau: Administració i direcció d'empreses
- Grau: Direcció d'empreses
- Grau: Direcció d'empreses (BBA)
- Grau: Ciències empresarials-management
- Grau: Economia
- Grau: Economia i gestió
- Grau: Gestió d'empreses en comerç i distribució
- Grau: Màrqueting i direcció comercial
- Grau: Màrqueting i investigació de mercats
- Grau: Publicitat, màrqueting i relacions públiques
Complementary training
Master of Business Administration (MBA).Master's or postgraduate degree in international trade and marketing.
Other specific skills
Advanced computer knowledge: Office, Open Office, browsers, search engines, meta-searches and Outlook.Knowledge of the English language. The product development technician must have the ability to understand and interpret economic and financial documentation prepared in English, especially market research, which is the language in which most of this documentation is generated.
More occupations with this training | Look for more information on the degree of interest
Experience
Experience in dealing directly with the client is valued, as this helps to find a balance between creativity and market reality.
Soft skills
Gain insight into soft skills | Access the dictionary of soft skills
Interests
Communication
Those who show a preference for the field of communication are interested in the generation and dissemination of information. This information, however, can have various purposes: provide information on events and occurrences, generate public opinion on a certain topic or promote and publicise a service or product. Carrying out these activities requires knowledge of various techniques aimed at communication, persuasion and marketing.
Management
The organisation, administration and control of a company or entity are the main interests of people related to the management field. Activities included in this field of interest vary from effective resource management, feasibility analyses and solving business problems to the development of skills and fostering of motivation in relation to human resources. Knowledge regarding specific techniques of strategic administration and business management are required to carry out these activities.
More occupations with your interests | Get to know your professional interests | Glossary of interests
Related occupations
Wage earner
Work hours
Full day, with full availability.Salary
From 25,000 to 55,000 euros gross per year, depending on the size of the company and the experience of the professional.Professional category
Technician
Manufacturing Industry 4.0.
Barcelona is a city with a long industrial tradition, whose businesses have been essential in diversifying its economic activities, generating innovation and added value and creating employment. There is a strong presence of industry-related services in the city and it is home to important hubs for this type of activity, such as logistics, product handling, packaging or industrial product-associated technology. In this context, industry 4.0 seeks to respond to the increased digitalisation of the economy and society and is basically structured around the use of technological advances and the development of communication systems, with a view to sharing real-time information on each of the manufacturing processes employed by companies. Often considered the 'fourth industrial revolution', Industry 4.0 reflects the current transformation of industry, encompassing both large and small firms, to respond to the emerging needs of society using the most recent technological developments.
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Display Industry's jobs:
Manufacturing Industry 4.0.
Production process
- Supply chain
- Milling programmer
- Satellite assembly technician
- Die maker
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- Metal stamping operator
- Machining centre operator
- Machinery setter
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- Electrical, electronic equipment, and electrical machinery fitter
- PLC programmer
- Quality control
- Production line management
- Factory equipment
- Industrial maintenance
- Project and planning
Industrial RDI
- Product development
- Industrial design
- Materials
- Industrial research and innovation
- Research technician
- R&D&I Engineer
- Powder metallurgy specialist
- Specialist in catalysis and catalytic processes
- Laboratory maintenance technician
- Person in charge of the R&D&I technology platform
- Head of technology transfer
- Technology watch manager
- Instrument calibration technician
- Chemical Laboratory Technician
- Intellectual property manager
- Enginyer/a de processos i temps
- Electronic engineer (Automotive industry)
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This document focuses on corporate communication in the Internet age as an expanding job market and describes the professional profiles involved in this new type of communication.
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Display Industry's jobs:
Organisations and business
Finance
Business Management
- Trade
- Corporate strategy
- Business identity management consultant
- Business development manager
- Internal communication manager
- Expert in evaluating virtual public offices
- Administration consultant
- Statistician
- Head of business intelligence
- Infonomist
- Engineer in artificial intelligence
- Product Manager
- Offshoring production manager
- Expansion specialist
- Continuous improvement manager
- Merger and acquisitions analyst
- Big Data Expert
- Market research analyst
- Administrative tasks
- Talent management
- Occupational health and safety
